Awaken the dormant sense
We're born with all senses, yet give little attention to the transformative power of scent. Appellation designs naturally aromatic products to encourage fragrant rituals in everyday life.
One of the biggest trends to emerge from 2020 was the growing awareness of wellness and mindfulness. Now streaming platforms like Netflix and Disney+ and even toy giants like LEGO are developing content and products to encourage relaxation.
The Japanese practice of shinrin-yoku or ‘forest bathing’ can reduce stress, bolster brain health and even increase our immunity against debilitating diseases like diabetes and cancer. The good news? You can reap the same health benefits at home with essential oils.
Helping others with every purchase
Due to tremendous daily hardship that many families face, Appellation pledges 5% of every purchase to our partner charities, who work tirelessly for the benefit of families.