A scent can instantly trigger a memory, transporting us to a time or a place. Appellation refers to the act of calling upon those memories.
It’s drawn from the French verb “appeler”, “to call (by a name)”, and the Latin “Appellare”, which means “to summon”.
Appellation was an idea formed from a love of the beautiful, mysterious aromas of the Middle East. The fragrant rituals of everyday life that bring families together, and the “Proustian moment”, the way a particular scent can evoke childhood memories.
Using the principles of perfumery, aromatherapy and science, we create naturally aromatic products that can help influence mood and emotion. Our deeper purpose is to encourage the conscious use of scent. To help people understand just how precious and how important our sense of smell is.
Our sense of smell is integrally tied to our emotions, our memories and our wellbeing. A particular aroma can impact not only how we feel, but how we think and act.
Our hand-poured formulations contain only the purest essential oils, carefully and ethically selected for their aroma and therapeutic properties.
Diffuse to lift your mood, banish stress, sleep better – or simply to create a calm, comforting, and beautifully fragrant home.